Effective Legislative Advocacy

  • Calling is better than writing.
  • Let them know where you live.
  • Be clear and concise.
  • Be ready to articulate the best argument of the other side fairly and then rebut it.
  • Don’t lie, misrepresent or exaggerate.
  • Be ready, you’ll usually only ever get one meeting on an issue. Too many calls and meeting requests will hurt your cause.
  • Pay attention to staff, they shape legislator’s opinions.
  • Remember that politicians (and their staff) are people; they have made sacrifices of family and career to become public servants and are not experts in your field.
  • Remember that lobbyists are absolutely an essential part of the process as subject matter experts, so don’t be afraid to get involved.
  • Know what you want, know what you need, and know the difference.
  • Learn the calendar of when things are happening and when is the best time to engage.
  • Stay on message and stay positive. Never ever cast aspersions against other legislators or other advocates – even if you think they are wrong.
  • Know the landscape of who will benefit and who will be harmed by or afraid of what you are working for – and who has done it before.
  • Every successful legislative action has a coalition, and every coalition needs a plan.
  • Determine who will do what, and who will be the point person for each key member.
  • Always always be a good human: Don’t lie, don’t pretend to know the answer if you don’t, do your best to be trustworthy and consistent, be willing to be the first to apologize (even if you don’t think you need to).
  • If there are other people or organizations with the same concerns, be sure to collaborate. There is strength in numbers.
  • Consult ‘experts’ who can prepare you for your meeting or testimony either written or oral.
  • If your delegation and /or Senate are approachable, ask their opinion, especially if they have prior history on the subject matter in the bill.